SingleCare® is a free prescription savings service available through mobile app or discount cards on singlecare.com that can save consumers up to 80% on their prescriptions. RxSense, the parent company of SingleCare, is a high growth healthcare technology company that was founded in 2015 with a mission to develop technology solutions that improve healthcare transparency and access to more affordable medications. RxSense was named one of Fast Company's Most Innovative and Forbes’ Best Startup Employers in 2020.
As Creative Director and Designer at Loeb.nyc, Talia worked on SingleCare branding, product and package design and development, go to market direct-to-consumer and business to business strategies for print and digital marketing channels. Talia was a founding team member that created SingleCare in 2015.
CREATIVE DIRECTOR
& DESIGNER
BASED IN manhattan
n.y.
Creative Director & Designer
brand development //
B2B MARKETING Creative
Talia concepted and designed dozens of top performing B2B, DTC, doctor and patient facing creative packages including engineering custom stand dielines, cards, letters and direct mail packages of which millions were mailed monthly since 2015. Talia later creative directed and mentored a team of designers to also do the same. This was by far the leading source and marketing channel of revenue for the company. Below are just several examples of the pieces Talia designed that were mailed or digitally tested.
